January 1/2013 Jeff Parks
ux
In a world of such great uncertainty, why is not the evolution of our own thinking and the ideation of how we share ideas the highest of priorities? And by this I don’t mean evolving technologies but rather to question with conviction the diamond like resistance to change within organizations.
Continue reading →
August 9/2012 Kris Mausser
Content Strategy governance
Content strategy. It’s all well and good that many of the outputs we talk about in the industry are related to tactics, but what about the higher level strategy and implementation? How do organizations go about adopting a corporate culture that supports the creation and integration of an enterprise content strategy?
Continue reading →
July 4/2012 Angie Nikoleychuk
content marketing customer service
What role does content marketing play in your organization? Is it simply for increasing traffic and leads? If so, you’re not alone. But what about giving existing customers the opportunity to move to the next level?
Continue reading →
June 28/2012 Jeff Parks
Design ux value
Titles come and go in the design world. Today it is more important than ever to build strong relationships offline and start demonstrating our creative solutions to the business community.
Continue reading →
April 19/2012 Jeff Parks
ux
In 1968 Peter Drucker wrote a book with an elegant title, The Age of Discontinuity. In this book he identified four main topics which he believed would exert a profound influence on the shape of our world.
Continue reading →